The reality of neighborhood stores, will they disappear?
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Abstract
The neighborhood store, as this unit of commerce is popularly known, has been of great importance over the years to the economy within a community; sector and especially to the economy of a country. Characterized by not having great infrastructures either with many people working and much less enjoys a high status of recognition outside the environment where it is located, shelter of neighbors and talk that generates a cultural and social exchange where a more intimate relationship between buyer and shopkeeper prevails. Today the arrival of new store formats threatens to extinguish this model of commerce, having as an advantage the new and relentless infrastructure in offering discounts on most of its products. The present research tries to analyze and contextualize the real impact that can be generated by an increasingly abundant expansion of these discount stores. It was necessary to analyze from a qualitative approach that allowed to deduce through the tool of the interview a clear opinion on the part of the people who could possibly be the most affected with this situation as well as the results obtained in this work of investigation can get to demonstrate that in spite of the incursion of department stores of chain and discount stores more and more near the consumer, the stores of district continue being the option more wanted by the consumer.
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